Privacy Policy

Last Updated: July 11, 2025

Welcome to TSC Traffic (the “Website”). This Privacy Policy explains how TSC Traffic (“we,” “us,” or “our”) collects, uses, and protects any information you provide when you use this Website.

We are committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this Website, then you can be assured that it will only be used in accordance with this privacy statement.

1. What Information We Collect

We collect the following types of information:

Information You Voluntarily Provide (Contact Form):
- When you use our contact form, we may collect information such as your name, email address, phone number, company name, and any other information you choose to provide in your message. This information is provided directly by you.
Automatically Collected Non-Personal Information (Analytics):
- We use Matomo Analytics to understand how visitors use our Website. Matomo collects aggregated, anonymous data that does not directly identify you. This includes:
  - Browser type and version
  - Operating system
  - Referring website
  - Pages viewed
  - Time spent on pages
  - Date and time of visit
  - Approximate geographic location (country/region, derived from anonymised IP address)
  - We have configured Matomo to anonymise IP addresses and do not use it to track individual users. No personal data is stored by Matomo that could identify you.

2. How We Use the Information We Collect

Contact Form Submissions:
- The information you provide via the contact form is used solely to respond to your inquiries, provide you with the information or services you requested, and communicate with you regarding your message. We do not use this information for marketing purposes without your explicit consent.
Website Analytics (Matomo):
- The anonymous data collected by Matomo helps us understand how visitors use our Website, identify popular content, and improve the overall user experience. This data is used for internal analysis only and does not identify any individual user.

3. How We Protect Your Information

We are committed to ensuring the security of your information. To prevent unauthorised access or disclosure, we have put in place suitable physical, electronic, and managerial procedures to safeguard and secure the information we collect online.

Website Security (Wordfence):
- We utilise Wordfence Security, a WordPress security plugin, to protect our Website from malware, spam, and other malicious activities. Wordfence may collect limited technical data (such as IP addresses and attempted login information) for security purposes only, to identify and block threats. This data is processed to protect the integrity and security of our Website and is not used to identify individual users for any other purpose.
Data Minimisation: We only collect information that is necessary for the purposes outlined in this policy.

4. Cookies

Essential Cookies: Our Website may use a limited number of essential cookies necessary for the proper functioning of the site and for security purposes (e.g., set by WordPress or Wordfence to maintain security or user sessions). These cookies do not store any personally identifiable information.
Analytics Cookies (Matomo): Matomo uses cookies to help us analyze how visitors use our site. These cookies collect anonymous information about your visit and do not identify you personally. You can typically set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this Website may become inaccessible or not function properly.

5. Disclosure of Information to Third Parties

We do not sell, trade, or otherwise transfer your personally identifiable information to outside parties. This does not include trusted third parties who assist us in operating our Website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others’ rights, property, or safety.

Rank Math: Rank Math is a Search Engine Optimisation (SEO) plugin that helps us optimise our website for search engines. Rank Math primarily processes website content and technical SEO data and does not collect or store any personal information from your website visitors.

6. Your Rights (where applicable)

Depending on your jurisdiction, you may have certain rights regarding your personal information, including:

The right to be informed about how your data is used.
The right to access the personal data we hold about you (for contact form submissions).
The right to request correction of inaccurate personal data.
The right to request erasure of your personal data (for contact form submissions).
The right to object to processing of your personal data.

As we only collect personal data via the contact form, and Matomo is anonymised, these rights primarily apply to the information you submit through the contact form. To exercise any of these rights, please contact us using the details below.

7. Links to Other Websites

Our Website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy policy. You should exercise caution and look at the privacy policy applicable to the website in question.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last Updated” date. We encourage you to review this Privacy Policy periodically for any changes.

9. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:

TSC Traffic, 29 Herewini Street, Masterton, 5810, 0800 446 447, Contact Us through our Contact Form